Read a segment's real problems before you commit a quarter to it.
indie devs shipping side projects
42 found“I've shipped four side projects this year and every one died at zero users.”
“Every newsletter felt essential when I subscribed. Now my inbox is unusable.”
“Brands keep asking for my UGC rates and I'm making the numbers up.”
The planner names the subreddits worth reading in a market you have never worked in.
Every problem is tagged with the audience and the category it came from, so the shape of the market shows up.
Four subreddits at twenty five posts each is a hundred posts. Planning a search costs nothing at all.
Pick a trade you understand and read what the people in it are already fed up with.
See whether anyone complains about the problem you picked, without asking a single leading question.
Search your own category and read what people say is missing from the tools they already pay for.
Every problem comes with a verbatim quote. That is your headline.
Every problem links back to the post it came from, and the person who wrote it is still there.
Every complaint is a post, a video or a newsletter someone already asked for.